← All comparisons

Compare · Groover

A Groover alternative: a monthly plan instead of paying per curator

Groover charges per contact: 2 Grooviz, which is €2 at list price, for each curator you reach, with an answer promised within 7 days. NeedlePool is a monthly plan instead: paid plans start at $14.99 a month, the free plan covers your own contacts, and you see per person who opened, played and downloaded. Groover has the wider mix of professionals and the reply guarantee; NeedlePool is narrower: DJs, radio hosts, curators and labels sorted genre by genre, mostly electronic, plus hip-hop, R&B and soul.

Side by side

Promo pool

NeedlePool

5,900+

DJs, radio hosts and curators

Start from the genre, then country and role (DJ, radio or YouTube). Your own list can go in the same campaign

Groover

3,000+

curators and pros

Groover’s own count: playlisters, media, labels, radio, DJs, sync supervisors and bookers

Label pool

NeedlePool

2,400+

labels

Your pitch goes to their public demo inbox, and the reply comes to yours

Groover

Record labels and A&Rs are part of its mix, each paid per contact

Free plan

NeedlePool

10

label pitches a month, free

In your genre, plus your own contacts. No card, no clock. Our Promo pool opens with Starter at $14.99 a month.

Groover

Every contact is paid in Grooviz. 50 curators at the standard 2 Grooviz each is 100 Grooviz, or €100 at list price

Paid pricing

NeedlePool

$14.99

a month, Starter

800 recipients, 300 Promo pool emails and 50 label pitches a month

Groover

€2

per curator, 2 Grooviz

Packs save up to 20%. Some top curators cost 4 or 6 Grooviz

Reply guarantee

NeedlePool

Not offered

A DJ may not answer. You see who opened, played and downloaded, by name

Groover

A reply within 7 days, or the Grooviz come back. Groover cites a 90% reply rate, most within 72 hours

What comes back

NeedlePool

Who opened, played, downloaded and rated it, and what they wrote, per person

Groover

Feedback from each curator you pay for

Groover details as published on its own pricing page in October 2026; the pack discount (up to 20%) was checked again on 9 November 2026. Prices are in euros, taxes included; the 3,000, 90% and 7-day figures are Groover’s own.

Where Groover is stronger

  • A reply guarantee backed by a refund: if a curator does not answer within 7 days, the Grooviz come back. Groover cites a 90% reply rate. NeedlePool promises no reply.
  • A wider mix of people. Its pricing page lists playlist curators, media outlets, labels and A&Rs, radio stations, DJs, sync supervisors, bookers and bloggers, over 3,000 in all.
  • You buy credits only for the contacts you want. There is no monthly plan to size.

Where NeedlePool is stronger

  • A free plan for your own contacts, no card; the Promo pool opens with Starter at $14.99 a month.
  • Named results per person: who opened, played, downloaded and rated, and what they wrote.
  • A monthly allowance that does not count curators one by one. Starter at $14.99 covers 800 recipients, 300 Promo pool emails and 50 label pitches a month.
  • Your own list can go in the same campaign, on every plan.
  • A pool built for club and radio support: DJs, radio and YouTube, picked from the genre down to the subgenre.

Which one to pick

Groover, if you want a guaranteed answer from each curator you pick, or you are after press, sync or bookers as well as DJs, and you prefer paying per contact.

NeedlePool, if you make music for DJs and radio, want DJs and labels to hear it from one free campaign first, and want to see per person who played it.

Questions

How much does Groover cost compared with NeedlePool?

Groover charges 2 Grooviz per curator at the standard rate, €1 per Grooviz at list price with taxes included, and packs save up to 20%. Some top curators ask 4 or 6 Grooviz. NeedlePool’s free plan covers your own contacts, and the cheapest paid plan, with the Promo pool, is $14.99 a month (800 recipients, 300 Promo pool emails and 50 label pitches a month).

Does NeedlePool guarantee a reply the way Groover does?

No. Nobody honest can promise that a DJ or a label will answer. You see who opened the email, who played the track and who downloaded it, and ratings, comments and label replies reach you as they come.

Does Groover reach DJs and labels?

Yes. Its pricing page lists record labels and A&Rs, radio stations and DJs among its curators, next to playlisters, media outlets, sync supervisors, bookers and bloggers. NeedlePool is narrower on purpose: DJs, radio hosts, curators and labels, collected genre by genre: mostly electronic, plus hip-hop, R&B and soul.

Can I use both?

Yes. They answer different needs: Groover when you want a guaranteed answer from each curator you pick, NeedlePool for a wide first pass at DJs and labels in your genre.

Is Groover worth it?

It is when a guaranteed answer from each curator you pick matters more than reach: you pay 2 Grooviz per contact and get a reply within 7 days, or the Grooviz come back. For a wide first pass at DJs and radio in one genre, paying per contact adds up: 50 curators at the standard rate is 100 Grooviz.

Try it on your next release.